Donnalynn Riley

Donnalynn Riley is the operator you call when the company you built starts straining under its own success. She works with multi-location businesses in the $1M to $10M range that are stuck in churn, firefighting, and leadership fatigue, even though the numbers look good on paper. With a career that runs from Broadway sound design to leading a multi-location retail company through 600% growth and 99.5% retention, she understands what it takes to make transformation hold under real pressure. Where most leaders obsess over systems or mindset in isolation, she sees the hard truth: sustainable scale only happens when operational architecture, leadership capacity, and staff loyalty are engineered to work together.

Her edge is precision. Donnalynn’s superpower is diagnosing the real constraint inside growing organizations, whether it sits in the nervous system of the founder, the gaps in the seven core operational systems, or the fraying trust inside the team. She does not show up with off-the-shelf templates. She brings Applied Neuro-Performance Techniques, sharp operational mapping, and a battle-tested 7-System Operations Assessment to expose what is actually driving chaos or stagnation. Leaders who work with her move from reactive command-and-control to calm, consistent execution, with teams that stay, systems that scale, and performance that no longer depends on their constant intervention.

In high-stakes moments, Donnalynn brings clarity, steadiness, and a bias for what works in the real world. She strips out noise, tells the truth, and builds plans that tired teams can execute and strong operators can trust. Clients experience less firefighting, more strategic control, and the confidence that their growth will not cost them their health, their key people, or the business itself. When the next level of scale is non-negotiable and failure is not an option, you want her in the room helping you design what comes next.